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The brand’s debut omnichannel campaign reinforces a new standard for salon-quality hair color.
March 23, 2026
By: Lianna Albrizio
Associate Editor
When it comes to gorgeous hair color, Madison Reed says it’s all business and no BS. The prestige hair color brand’s first omni-channel campaign, “The Future of Hair Color Is Here,” timed for Women’s History Month, aims to challenge the status quo, reinforcing a new standard for salon-quality hair color. The campaign unites brand founder Amy Errett’s story, product innovation, and omni-channel model under one unifying idea: Madison Reed’s commitment to unleashing women’s confidence h...
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